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Pappu Sheikh
Apr 09
  ·  Edited: Apr 09

Business With Mail Postcard Printing Latest Mailing Database

in Book discussion

In the same study, conducted by Benchmark Portal and Latest Mailing Database sponsored by eGain Communications Corp., the cross-industry response rate (all verticals) of 41 percent shows that businesses in general have a pretty abysmal record. Forty-seven Latest Mailing Database percent of retailers, for example, fail to respond to customer e-mails within 24 hours, against a cross-industry rate of only 61 percent.


Conducted in July 2005, this study also benchmarked the Latest Mailing Database quality of company responses to client e-mail inquiries. Among companies that do Latest Mailing Database respond to client or customer e-mails, 35 percent of retailers sent e-mails rated by Benchmark Portal as "good" at answering customers' questions while the cross-industry rate is a sad 17 percent. Twenty-eight percent of retailers sent e-mails rated "fair," compared to a cross-industry rate of 26 percent; and nine percent of retailers sent "poor" e-mails, compared to the cross-industry rate of 14 percent.


Another study provides even worse news for Latest Mailing Database e-centric client and customers, and ultimately for overall business success. This one, reported by Internet Retail, shows that 51 percent of small- to mid-size companies and 41 percent of large Latest Mailing Database businesses do not respond to customer or client e-mail at all. And of those who do respond, 70 percent of small- to mid-size companies and 61 percent of large businesses do not respond within 24 hours.

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